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We are a company proud to be servicing the Independant Bicycle Dealers of New Zealand with a range of quality cycling products.

All these products are available through your local bike shop. 

The Everoutdoor Team


Throughout the past 40 years, Madison Clothing has always retained a commitment to creating high quality cycling apparel that all types of cyclists will want to wear at a price that won’t break the bank.

Today, it has its most comprehensive and stylish range to date that stays true to the ethos that it started out with as a small operation in north-west London.

Available in New Zealand from all good cycle stores.



Highly responsive to its surroundings, the FYRE™ lens is in a constant state of reaction, enhancing colours and adapting to light conditions. The result is a vibrant and crystal clear visual experience through a lens that is continuously optimizing for performance. The range from its lightest to darkest state spans an incredible three categories.

As it moves into the sun it boosts the most important tones, accelerating and improving the recognition of specific colours by 20% when compared to the human eye. Its high-quality antiFOG coating is permanently bonded to the lens, never requiring reapplication. As if that’s not enough, the FYRE™ lens is NXT® meaning it’s cast from a proprietary polymer that provides extreme impact resistance and superior optics.

Your rides will never look the same. Shop FYRE™ Collection










New Products


Zoic Ether Vino

Zoic Ether

Our #1 short for every day riding

From $149.90 incl GST

Black Matte-Orange-Yellow / Grey Lens

Nelson Standard

From $89.99 incl GST

Winter Storm Glove

Winter Storm Glove

$79.99 incl GST

Roadrace premio Extra Long Sock

Roadrace premio Extra Long Sock

$29.99 incl GST